There are nearly 800 strains of cannabis available on the legal market, with more being cultivated all the time.
Cannabis is primed for a similar approach, but not nearly enough dispensaries are staffed with the sort of experts to provide it.
For new cannabis consumers, purchasing product can be a daunting experience.
Well-intentioned budtenders do their best to guide the shopping experience, but their advice is almost exclusively based on subjective experience and often delivered while simply trying to make a sale and keep the line moving.
A cannabis concierge isn’t trying to make a sale; they’re trying to educate.
More than 100 terpenes have been isolated in the cannabis plant, and researchers are still investigating the unique effects of each.