Oftentimes, especially for companies that go public with their founder as CEO, executives don’t realize how busy investors are and how many other stocks those investors are evaluating.
Corporate leaders are often surprised by how frequently they have to tell their story, he said, and the first year as a public company is one of constant education and meeting with new investors.
The nature of an IPO means that often all the investors that come in aren’t necessarily long-term, according to Victoria Sivrais, a partner at the investor relations firm Clermont Partners.
The next order of business after going public is crafting earnings materials in a way that addresses the key points of the company’s story.
One of the biggest tasks a company has to tackle after its IPO is to get ready for its annual meeting, which is typically nine months after its public market debut, according to Sherry Moreland, president and COO of Mediant, a firm that provides financial and tech services to brokers, banks, corporate issuers and investment advisers.