This week Ed Carpenter Racing announced the final of the Indy 500’s 35 car entries, for race rookie Rinus Veekay, “sponsored” by cryptocurrency Bitcoin.
21 Chevrolet’s sponsorship package: “I could not be more excited that this project is becoming a reality.
We’re a sponsorship-driven industry and it’s getting harder and harder to compete in the space with other race teams, with other marketers, with other sports properties.
It’s a crowdfunded project, allowing people to send money directly to Ed Carpenter Racing to support the 21 car’s excursions through the month of May.
The idea here is that Strike will facilitate the movement of funds with a special QR code which will allow people to send money directly to the car.
What do the peer-to-car donations receive for their generous input? Presumably they will also be heavily invested into Bitcoin, and seeing the car do well will bring more people into this weird scheme, bringing the price up, and perhaps undoing some of the damage Elon Musk did this week.
“Ed’s message is simple; he doesn’t want to race for potato chips or soft drinks at the Indy 500,” said Jack Mallers, founder of Strike.
So how does ECR get away with using the Bitcoin logos without express written permission from Bitcoin? Bitcoin, like Antifa, isn’t an entity.