Spotify lands podcast deal with JJ Abrams’ firm Bad Robot

“Bad Robot productions have produced some of the world’s most riveting and award-winning content and we cannot wait to see how their imaginative stories transcend into the audio space,” Dawn Ostroff, Spotify’s chief content and advertising business officer, said in a statement.

While Spotify has been seen as a leader in developing and landing original and exclusive podcasts, competition has heated up among rivals to beef up their content and advertising revenue.

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