In the 2022 ice cream and frozen novelties survey conducted by the International Dairy Foods Association , 84% of consumers surveyed reported they prefer to buy ice cream at a grocery store and eat it at home, with ice cream cones being the best-selling novelty.
Better-for-you brand Halo Top debuted a line of frozen yogurt pops, which feature Icelandic-style skyr yogurt, granola and berries.
“Our fans know and love our ice creams and other frozen dessert options, but we wanted to give them a go-to snack for any time of day that brings all the indulgence of Halo Top plus a burst of protein and flavor,” said Pete Gargula, Halo Top brand manager.
The mini bars combine swirls of flavor with a cookie crunch coating to create a convenient, snack-sized bar.
Across the industry, non-dairy ice cream is increasing in popularity, according to the report from the IDFA.