Should Food Tech Cos Fuel Bitcoin Adoption?

For those following the cryptocurrency markets, this weekend saw a big milestone as Ethereum passed the $3,000 mark.

Landry’s a restaurant group that owns Morton’s The Steakhouse and Bubba Gump’s Shrimp, said in a recent interview that most of the company’s restaurant brands will start accepting bitcoin as payment in the coming months.

In 2010, Laszlo Hanyecz traded 10,000 Bitcoins with someone in exchange for them ordering him Papa Johns.

Other restaurant chains have dabbled in accepting Bitcoin, though these are more one-offs in various regions: Burger Kings and Pizza Huts in Venezuela, KFC Canada , some Subway stores, for example.

In April of this year, you could start buying Starbucks with Bitcoin through the Bakkt digital wallet.

Adding a universal digital currency available anywhere in the world could, in theory, could remove some friction from the transaction process, and generate more sales.

Yes, the overall trend for Bitcoin over the past year has been a hockey stick, but it still has wild valuation swings, so the money you take in today could be worth a lot less an hour later.

While this bull run could be interrupted with a severe downturn, there are more people than ever learning about, buying and spending Bitcoin.

…Read the full story