According to rePurpose, 91% of plastic waste doesn’t make it to recycling and ends up in the environment.
RePurpose Global acts as a private industry partner to address the end of the plastic recycling supply chain and works with brands to become “plastic neutral” certified.
The program uses a carbon-credit system with participating brands.
For example, more than half of PET plastic is already recycled in India, so they focus their resources on low-value plastics like films and bags.