Moran says that by the nature of her work — she is the founder and principal of JESSCO, a cannabis marketing and communications consultancy — cannabis has been openly discussed in her household for a long time.
As her kids grow older, Moran says they are increasingly interested in the history and different perceptions of cannabis.
“I personally think the more taboo you make it, kids can sense that.
Moran says there’s no magical age for having these types of conversations and, in a legal environment, kids are going to be introduced to the topic, by storefronts, advertisements, and conversations in their daily lives.
By the time Heymans arrives at the store for its 10 a.m.
She started working at Mihi last August and was hopeful that the pandemic would soon be over.
“It’s medicine for me,” she says, “and definitely essential in my life.” She adds that medical cannabis allowed her to stop taking opioid-based painkillers.
While some might be hesitant to work with the plant because of the stigma that’s still associated with it, Heymans says she was eager to get into the industry following legalization and doesn’t regret that decision.
When she started working as a budtender, Heymans acknowledges it was a bit of adjustment for some older relatives in her life but they’ve since come around.
“There’s a lot of education and science behind what I do, even if I’m not legally allowed to speak to it, so it’s definitely been an educational experience and I’m so happy I get to share that with my family,” she says.
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