Patrick Fertitta, son of Houton Rockets owner Tilman Fertitta, at an event to distribute bottled water to people in need Tuesday, Feb.
Being the son of Houston Rockets owner, Tilman Fertitta, Patrick Fertitta has a unique roll in the NBA team.
Patrick Fertitta, Tilman Fertitta’s son and director of operations at Fertitta Entertainment, is spearheading the effort.
Cryptocurrencies such as Bitcoin and Dogecoin exist as lines of computer code that are digitally signed each time they travel from one owner to the next.
Fertitta’s enterprises first started accepting Dogecoin earlier this month, when Post Oak Motor Cars, a Bentley, Bugatti and Rolls-Royce dealership, for car purchases.
On the consumer side, he said it’s easier than paying with cash or credit.
Patrick Fertitta said he and his brother, Michael, started researching cryptocurrency a few years ago and, as it grew more credible, hired Trey Zeluff as Fertitta Entertainment’s inhouse crypto analyst and newly named director of digital assets.
The company is starting to hold cryptocurrencies on its balance sheet rather than converting it into cash.