Which invites the question: Will any of Ford’s competitors step up and offer a compact rival to the Maverick? GM is indeed developing a compact, front-drive-based, four-door pickup called the Chevrolet Montana.
But by growing a size class and adding an extra set of doors, as well as a more truckish profile as revealed in a teaser image, suddenly it’s a lot closer to something an American buyer might consider.
GM Authority reports that the new unibody pickup will be built on the GM GEM platform, designed for emerging markets and not for North American consumption.
As a part of GM’s emerging markets strategy, where lower-cost platforms are localized for their markets and in many cases produced at lower cost locally, this all makes sense.
market like the one GM gave to the current Colorado, which was plucked from southeast Asian markets and given a new frame, powertrains, and the like as part of a total re-do for American customers.