After asking key questions, they quickly pulled up a past project that showed the on-demand capabilities that BrightSign players are capable of and impressed Linden with how closely the example matched his own vision.
Solutionz then installed Bluefin touchscreen displays with built-in BrightSign players on podiums supplied by HerbNJoy.
Linden knew that his vision of a technology-supported wow factor would be the differentiator to bring customers into his stores and increase customer engagement, ensuring repeat business.
Staff use the BrightSign platform to illustrate products while making recommendations and the sense of discovery fostered by technology increases the volume of sales per customer as people learn more about the variety of products available.
When asked about his relationships with Solutionz and BrightSign, Linden said: “It’s been so good.