A Disparaging Video Prompts Explosive Fallout Within ESPN

In comments still rippling through the network, the reporter Rachel Nichols, who is white, said Maria Taylor, who is Black, earned the job to host 2020 N.B.A.

They were objecting to a production edict from executives that they believed was issued to benefit a sideline reporter and fellow star, Rachel Nichols, despite comments she had made suggesting that the host of “NBA Countdown,” Maria Taylor, had gotten that job because she is Black.

It had declined to discipline Nichols despite fury throughout the company over her remark, which she made during a phone conversation nearly a year ago after learning that she would not host coverage during the 2020 N.B.A.

“If you need to give her more things to do because you are feeling pressure about your crappy longtime record on diversity — which, by the way, I know personally from the female side of it — like, go for it.

finals, which start on Tuesday between the Phoenix Suns and the Milwaukee Bucks, yet few substantive steps have been taken toward a new deal even though Pitaro has identified Taylor as one of ESPN’s rising stars.

This article is based upon interviews with more than a dozen current and former ESPN employees, as well as others with knowledge of the company’s inner workings.

In mid-July last year, Nichols was staying at the Coronado Springs Resort at Walt Disney World near Orlando, Fla., confined to her room for seven days because of the N.B.A.’s coronavirus protocols before the season resumed.

But she was eyeing hosting duties for ESPN’s pregame and postgame shows during the playoffs and finals, the network’s most important studio basketball programming.

Nichols discussed her career on a phone call on July 13, 2020, with Adam Mendelsohn, the longtime adviser of the Los Angeles Lakers superstar LeBron James and James’s agent, Rich Paul.

“I just want them to go somewhere else — it’s in my contract, by the way; this job is in my contract in writing,” Nichols told Mendelsohn, referring to hosting coverage during the N.B.A.

“We, of course, are not going to comment on the specifics of any commentator contract,” said Josh Krulewitz, an ESPN spokesman.

It is not clear why her camera was on, but most people at ESPN believe that Nichols, using new technology during a pandemic, did not turn it off properly.

He is a prominent political and communications strategist who has worked for the giant private equity firm TPG; was a communications director and deputy chief of staff for Arnold Schwarzenegger, then the governor of California; and is a co-founder of James’s voting rights group, More Than a Vote, which focused on encouraging access for Black voters during the 2020 election.

In a recording of the video obtained by The New York Times, Nichols and Mendelsohn paused for a moment during the conversation after Nichols said she planned to wait for ESPN’s next move.

They considered a move that Mendelsohn described as “baller” but “hard to pull off”: telling Pitaro and others that having two women competing over the same job was a sign of ESPN’s wider shortcomings with female employees.

“Those same people — who are, like, generally white conservative male Trump voters — is part of the reason I’ve had a hard time at ESPN,” Nichols said during the conversation.

Maria deserved it because of her work, and ESPN recognized that like many people and companies in America, they must intentionally change.

Nichols said she reached out to Taylor to apologize through texts and phone calls.

Nichols said the recording of the video by an ESPN colleague was hurtful.

Krulewitz, the spokesman, said: “A diverse group of executives thoroughly and fairly considered all the facts related to the incident and then addressed the situation appropriately.

They were especially upset by what they perceived as Nichols’s expression of a common criticism used by white workers in many workplaces to disparage nonwhite colleagues — that Taylor was offered the hosting job only because of her race, not because she was the best person for the job.

The leak had a major effect on how ESPN responded.

ESPN declined to say whether any employees were disciplined, and Nichols said that she was told that the “content of the conversation did not warrant any discipline.” The only person known to be punished was Kayla Johnson, a digital video producer who told ESPN human resources that she had sent the video to Taylor.

Taylor, who had recently gained widespread acclaim for her on-air comments about the murder of George Floyd by a police officer, was fed up because she had also been disparaged recently by at least one other ESPN colleague for speaking about Floyd.

“I will not call myself a victim, but I certainly have felt victimized and I do not feel as though my complaints have been taken seriously,” she wrote in an email to ESPN executives, including Pitaro, two weeks after the incident, which was obtained by The Times.

In Taylor’s view, according to six people who have spoken to her, ESPN executives agreed to the stipulation but violated it almost immediately by allowing Nichols to make short appearances without interacting with Taylor.

women’s Final Four that did not include any Black women and pressured the company to add LaChina Robinson as an analyst, which they did.

To avoid having Taylor and Nichols interact, all of Nichols’s appearances on “NBA Countdown” this season were prerecorded, but often in a way to make segments appear as if they aired live.

Shortly before the playoffs, however, ESPN executives said that if Taylor continued to refuse to interact with Nichols on air, no reporters would be allowed on the show live.

“The idea behind this was to treat every reporter equally and inclusively by providing a similar forum and platform,” Krulewitz said.

On the preshow call involving the stars of the show and production staff in both Los Angeles and New York, Taylor insisted to an executive that she be able to conduct live interviews with sideline reporters.

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