The tool, which officially launched in May 2021, was built by the Next&Co team, and enables advertisers to find out the efficiency of their digital ad spend across Google, Facebook, LinkedIn, and Bing.
Following their ideas, we are already achieving double digital growth for online bookings, significant reduction in cost per conversion rates, and improvement in media wastage across all the Healthia brands,” she said.
“Having more than 10 years’ experience servicing healthcare brands and ASX listed companies with digital, we are excited to deploy our IP and methodology with Healthia, and also in the ever-growing medicinal cannabis space with Cannadoc.
Prometheus, which has a global patent pending, has already been used by more than 300 companies, including SMES, large multinationals and ASX listed companies with multi-million-dollar advertising budgets.